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Meet the CEO

LEADERSHIP. STRATEGY. IMPACT

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Breena FitzGerald

Founder & CEO

“I believe operations and systems should create clarity, not complexity”

Elevyrix is led by Breena FitzGerald, an operations and systems leader with over 20 years of experience designing, optimizing, and scaling business processes across multiple industries. With a strong foundation in business operations and technology, she specializes in translating complex organizational challenges into structured, efficient, and scalable solutions—aligning systems, workflows, and strategy to support sustainable growth.

Breena holds an MBA and brings deep expertise in Salesforce system design, process automation, and operational architecture. Her approach is both strategic and hands-on, enabling her to move seamlessly from high-level planning to detailed execution. She has led initiatives across customer operations, internal systems, vendor management, training, and enterprise support—consistently delivering solutions that improve clarity, efficiency, and performance.

Core Expertise

• Business Operations & Process Optimization
• Systems Design & Implementation
• Salesforce Administration & Configuration
• Workflow Automation & Efficiency Strategy
• IT Systems Alignment & Integration
• Training, Documentation & Enablement
• Vendor & Support Operations Management

Credentials & Certifications

• Master of Business Administration (MBA)
• Master of Business Intelligence and Analytics (MBIA)
• Salesforce Certified Administrator
• Salesforce Certified Platform App Builder
• Salesforce Certified AI Specialist